Author Archives: Brian

Why Add-ons Are Key For Wedding Businesses and Stationery Retailers

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There are 3 ways to increase your business. 1) Increase your number of customers 2) Raise your prices 3) Make more money on your existing clients. Monetizing your existing clients is the easiest and most cost effective way. You have already won their trust. The more services you offer for weddings or other occasions, the […]

Posted in Event Planning Industry, invitation industry, wedding industry | Tagged , | Leave a comment

The Wedding Market Expo Business Conference Experience

St-Louis-2014

St. Louis wedding professionals that chose to attend The Wedding Marketing Expo educational conference at the Fox Theater September 9 and 10th were nurtured through an enjoyable, stimulating, diverse business growth experience. Conference producers Bev Egidi and Linda Smith coordinated a substantial, yet not overwhelming seminar agenda through the two full days that started at […]

Posted in Event Planning Industry, events, Uncategorized, wedding industry, wedding industry networking | Leave a comment

What Does The Stationery Show and a One Wall Paddleball Tournament Have in Common?

This might seem like my weirdest blog post ever. Not for me. These are two events in my life where my talents were on display and felt extreme passion and positive anticipation about. And I prepared for both the same way. I visualized a positive outcome. I prepared snacks, vitamins and any healthy method to […]

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Invitation Retailers Get Your Head Out of The Sand

There is an alternate state of reality going on, online. As Linda Richmond, the Saturday night caricature character used to say, “I’m feeling faklempt and talk amongst yourselves”. That’s exactly what the brides are doing and they are coming to their own conclusions on what is their best options for purchasing invitations. For example on […]

Posted in humor, invitation industry, search engine optimization, Stationery Industry, Uncategorized | Tagged , | Leave a comment
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