Category Archives: marketing

The best wedding surprise ever

I can’t believe that I found out about this wedding video from my mother. Watch it. You’ll love it. It will warm your heart and make you smile. Perfect, pure joy. While this is wonderfully entertaining, there are business lessons here. Has the videographer used this as a PR piece? Has it been used as Read more …

Also posted in family, search engine optimization, wedding industry | Tagged , | 12 Comments

Want to talk to everyone that visits your website?

Well you can’t. So you need to make sure that your website does the best possible job of speaking for you. Here are some action steps: Start with a Home Page that is visually appealing and resonates with your audience. Having striking imagery and carefully chosen words makes the best introductory impression. Also clearly showing Read more …

Also posted in local business, website design | Tagged | 3 Comments

Anti-Social Media

With all my “friends” on Facebook and my “connections” on Linked-In, I am starting to question how open a person I really am.

Also posted in social networking | Tagged , | 1 Comment

Implementing one idea is better than collecting one hundred

During my initial conversation with almost every client that I speak to (whether they do business with me or not), I share at least one implementable idea they can immediately incorporate to improve their business. I wrote 2 books filled with them, that I offer for free to prove my expertise. Alan Berg wrote a Read more …

Also posted in Event Planning Industry, events, invitation industry, local business, sales, website design, wedding industry | Tagged | 1 Comment
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